Walk the Green Sustainable Path in Your Favorite Kicks!
Walk the Green Sustainable Path in Your Favorite Kicks!
Welcome to a community where every pair of sneakers tells a story. Join us in our mission to promote sustainability and help those in need find their dream shoes.

Project Overview :
EcoKicks is a website designed to foster a community committed to sustainability in the sneaker industry. The platform highlights the importance of eco-conscious practices and invites users to engage with a movement that transforms how we perceive and consume sneakers. The design and content aim to educate and motivate users to join the cause.
Goals :
Resuability Practice: Encourage people to buy, sell and donate used sneakers.
Promote Awareness: Educate visitors about the environmental impact of the sneaker industry.
Community Building: Encourage users to join and contribute to sustainable practices.
User Engagement: Provide clear call-to-actions (CTAs) that convert visitors into active members.
Target Audience :
Eco-Conscious Consumers: Individuals passionate about sustainability and reducing their carbon footprint
Sneaker Enthusiasts: People who love sneakers but want to make environmentally responsible choices.
Activists & Organizations: Groups looking to support or partner with sustainable initiatives.
Build Process :
Step 1 (user-flow)
In this step, I thought about our customers or audiences objective and how our goals can align with them. I also thought about how an user will use this site and did research to make user-flow diagram. Tools used : Excalidraw, Figjam.



Step 2 (site-map & wire-frames)
In this step, made some sketches based on our user-flow diagram. Then created a site-map and some wire-frames. Tools used Relume.



Step 3 (Design & Development)
After the wire-frames i went straight to WEBFLOW and started designing and creating the website to make the process faster. That was a big mistake, because it took me way longer to create it on the go. Should have designed it in figma first which would have given me a good design system to follow and would have made the work straight forward. Never doing it again.
Responsiveness : This website is fully responsive. Followed the guidelines of webflow and grouped items together to make them responsive.
End Product :




